The begining of wearing a fragrance can be considered an initiation rite. It marks go into a new phase of experiences and emotions. The discovery of many new things that were not part of our lives, new habits, new feelings and new rituals.
This step, the initiation ritual of how to put your perfume on actually begins at a very young age. Every child wants to mimic adults that surround them. At some point every girl wants to try on the heles o her mother, apply makeup on her face and of course wear her fragrance. The same thing can be said about boys, they stare intently while their father shaves, they watch him apply afrer-shave and perfume.
These moments are the beginning of a ritual that will endure for the rest of our lives. The youngest members of the family should get used to every type of feelings, noises, Why not different aromas?
The key moment, when a boy or a girl begin to get interest in the beauty ritual and fragrance of their parents, is the moment where we can encourage the ritual of perfumery. We should look for their own fragrance, with their favorite aromas, with a special formula for their delicate skin so they can mimic adults. Teach them the right amount they should spray, where and when.
They will be happy feeling older in their kids world.
This ritual will continue after their teenage years, where fragrance becomes a way of expression, not only of who they are but how they would like to become. A discovery journey together with the need of belonging.
Perfume will accompany them in both aspects, experiencing new aromas and new sensations and at the same time serve as a point of union with their group, where friends share tastes of fashion and fragrance.
Once reaching adulthood, the aromas of our childhood, the drops of perfume our mothers applied on us, will be forever engraved in our olfactive memories. The moment we perceive the new aroma, it will take us to those happy moments of our youth. They are memories that we create forever.